There are over 800 million users on Instagram, yet, it’s harder than ever to get your Instagram account noticed.
Well, there are millions of users pumping out quality content like it’s their day job (it is), leaving your Instagram account in the dust.
Don’t worry, though. There are plenty of accounts for all of us to get in on the action. With just a few tweaks to your account, you can increase your likes on your photos, your number of followers, and your brand awareness in no time.
And you know what’s really great? I am going to share with you the secret tool that many of these major accounts are using to boost the number of followers each and every day.
Ready to get more likes and followers on Instagram, today? Read on to find out how.
1. Take High-Quality Photos
If you really want to capture your audience then you need to learn how to capture your subjects in your photos in a beautiful way. Smartphones are so digitally advanced these days that you don’t even need a DSLR to do so.
There are a few easy tricks to help you take a quality photo, many of which you can begin immediately. First, consider the “rule of thirds”. Every high school photography class and Instagram tutorial will tell you that balancing your subject within a grid of thirds will help maintain a balanced and aesthetically pleasing composition.
Another trick is to embrace negative space, which can help you produce content that will not clutter the Instagram feed.
Try playing with different perspectives rather than a straight shot of the subject. Display the object in a flat lay design or capture your subject from a hidden angle.
Little tweaks to your current strategy can help make your photo stand out to your audience and get you more likes.
2. Use a Consistent Filter
While it may be tempting to play with all of the filters in your Instagram app, using a consistent filter will bring you the most likes and followers.
Our favorite tool is the Adobe Lightroom app. You can purchase presets from your favorite influencers and apply them to your own photos. Without even having to think about the design or color scheme, your posts will be among the ranks of the real deal, full-time Instagram influencers.
3. Use Trending Hashtags
Using popular hashtags is the quickest and easiest way to make your content more discoverable for your target audience. Do a little bit of research to determine which hashtags will suit your Instagram account best, and then use them regularly.
There are lots of tools to find out which trending hashtags are the best to use for your photos and videos. Our favorite tool is Hashtagify, which analyzes trending and local hashtags on the most liked posts across multiple social media platforms. You can use the data to figure out which hashtags increase your chances of being discovered by potential followers.
Another trick is to find popular accounts within your niche and copy their hashtag game. A business Instagram account is likely doing extensive research on which hashtags work in which social networks, including Instagram. You can be sure that what they are using is not only well researched but also works.
4. Write an Engaging Photo Captions That Tells a Story
There are so many accounts posting beautiful images on Instagram that a beautiful image is not enough anymore. Rather than posting your content and hoping people notice, try writing engaging photo captions.
Tell a story about the photo and let your audience get to know you a little bit. People like to feel connected, even if it’s through a photo-sharing app, so don’t be afraid to let those connections happen. The more that a user feels connected to you through your images, the more likely he or she will like your photo…
…And also become a loyal follower.
5. Follow Popular Accounts in Your Niche
If you are trying to break into a niche market on Instagram, then you better be actively engaged with the leaders in that niche! Follow popular accounts that are within your niche and study what they do. Pay attention to the types of images they are posting, whether they use local hashtags or trending hashtags, what their Instagram scheduling is like, and the kinds of stories they tell in their photo captions.
Then, respond to their posts.
By learning their tricks and engaging with their posts, you will soon be able to glean from their success. Other users will notice that you are regularly engaging and will likely check out your account as well. This will earn you more likes on your photos and videos, especially if you are following the same tactics as the leaders in your niche. It will also get you more followers on Instagram, too.
6. Use a Soothing Color Palette
This trick is pretty cool and will increase your chances of getting more likes without much effort at all: using soothing colors on your palette.
In fact, images that have blue as the dominant color have an increase in likes by a whopping 24%. So don’t be afraid to take advantage of this and get a boost in your likes and follows right away.
7. Share Behind-the-Scenes Photos
Just like telling a story with your photo captions helps build an authentic connection with your audience, so does sharing behind-the-scenes photos and videos. Posting this type of content lets users bond with both you and your brand in a way that is hard to do with perfectly curated content. In a way, users feel emotionally invested in a brand that they have watched grow over time, making them much more likely to like and engage with your content as you post.
8. Use Likes and Comments as Entries for a Giveaway
If you run a business Instagram account, then running a giveaway is the easiest way to generate buzz. People love free things and giving a like, a comment, a tag, or a follow as an entry is easy enough for them to do. By hosting a giveaway, you a sure to attract active users on the platform who are not only regularly watching the feed on this social network but who are also open to engaging with your content.
While your follower count may drop slightly after the giveaway ends, you will be left with a good number of real followers who are ready to engage with your content in the future.
9. Partner With Influencers Within Your Niche
If you’d really like to reach your target market in a big way, then partnering with an influencer within your niche is the way to do it. Influencers are users with a follower account over 20,000 and who are engaged with active users within your niche. These users look to the influencers for updates on the industry, inspiring content, and new brands to follow.
While influencers with an insanely high follower count (i.e. over 1 million) may be a bit difficult to reach, you can easily connect with influencers through a web-based influencer marketing platform. There are so many to choose from, many of them offering different access to your target market through various social media platforms. Depending on your budget and your immediate goals, you can find one that is right for you.
10. Regularly Engage With Users in Your Niche
Lastly, and perhaps most importantly, is that you regularly engage with active users within your niche. By liking and following users who are doing the same with your favorite influencers, you are giving them a natural “nudge” to come check out your profile.
And once they do, they will fall in love with your content and your brand. This is the secret to getting more followers that all influencers use regularly.
Instagram Automation to Get More Likes and Followers
So, do you know how your favorite Instagram accounts get all those followers?
By posting great content, sure. But also by liking and following accounts who engage with trending hashtags within their niche.
In fact, influencers take it a step further and unfollow the users that don’t follow them back (only to go out and follow a new set of active users).
Simply by liking and following content within your niche, you can increase your follower count by hundreds each week. If you are really consistent, you could even get thousands of new followers each week.
It’s an insanely effective method that most influencers are using to get their profiles noticed.
Don’t believe me?
Take a look at your activity feed and see if any of your favorite influencers are liking photos in batches of 6 or 8.
If you see that they are indeed following this trend, they are likely using an automation tool, such as Growr, to get likes and followers around the clock.
Automation tools give you the freedom to continue focusing on the things that matter most to you, whether it is running your business or spending time with loved ones. While you continue to grow the important things in your life, Instagram bots continue to grow your follower count.
How to Choose the Right Instagram Bots
There are countless Instagram bots and automation tools, all promising to get more followers and likes easily.
But which is the best?
The truth is that many of these tools all function in the same way. So “the best” can really be determined by two things:
Since most of the bots will function in the same way, you really just want to look for the lowest price. At Growr, our beginner packages start as low as $9 a week, which is significantly lower than any other bot currently on the market.
As for a proxy, you want to search for a bot that has sophisticated proxies working around the clock to make your Instagram activity untraceable.
What does that mean?
Well, Instagram got wise these past few years and have been catching onto some major bots in the industry. A lot of these automation tools have been discontinued as a result.
What’s worse, countless Instagram accounts have been shut down for participating in such a tool that goes against the Terms of Service for Instagram.
So you want to look for an Instagram bot that has secure proxies that will make your account activity undetectable by Instagram.
Our proxies were created to not only fulfill this but to go a step further than the current methods that all other bots are using.
Because of this, we are currently the safest automation tool on the market. Period.
So, which Instagram bot is the best for you?