In life, everybody is bound to make a mistake. And as fate would have it, the natural tendency to make mistakes extends even to social media users. While this is no big deal for an individual user, for brands and social media marketers, it’s a whole new ballgame. For them making too many errors and […]
Facebook is one of the most popular social media platforms, and almost everyone is on Facebook these days. There are over 2.32 billion monthly active users. The latest reports show that 1.52 billion people log onto Facebook on a daily basis. With such massive numbers, it’s just logic why businesses desperately want to use this […]
Are you feeling overwhelmed by social media marketing? Well, it happens to everyone. There comes a time when you just sit there, staring at your computer with no clue on what to post. Sometimes even feeling uninspired to publish any content on your social media accounts. As a marketer, this can be frustrating and detrimental […]
Your first memory of social media is, of course, very much determined by your age. Teenagers and some young adults likely won’t remember a world without Facebook, Twitter and possibly Myspace. Thirty-somethings might have fond memories of pioneering social platforms such as Friendster and even early blogging. And for the rest of us? Our first […]
Question I run a small business in Lagos. I have read quite a number of articles about the importance of social media in this era. However, what is not clear to me is whether I should hire a social media staff, a social media agency or just do everything myself. I will like your insights […]
The LinkHumans team recently conducted a survey to understand if people use Facebook when looking for a job and if yes how they would use it. They found the results interesting and decided to create a short infographic to present them in a nice way. In a nutshell – you’ll find out that people don’t really use […]
Not many people understood just how big a deal the internet would be when it first emerged. Even fewer would have predicted how it would forever change how we consume information and how it would reshape the modern world. Then came social media. Social networking sites again became a pivotal moment in the growth of […]
Twitter, to many, is a ‘hard-nut to crack’, they just don’t get it. In simple term, twitter ‘forces’ you to learn how to communicate and share insightful ideas in tweets, which are no more than 140 characters. Actually, twitter is the ‘simplest’ of the social networks. The above opening quote is an excerpt from an earlier post on SocialMeep […]
Social media marketing is now considered to be an essential element of the marketing strategy of all brand regardless of what their core business is. You can run a leather skin shop or an FMCG, and this form of marketing will still be relevant to you. Why? Because a significant proportion of the world population […]
No matter what industry you’re in, maintaining a strong digital presence is essential for the growth of your business. This term refers to the sum of all the information your potential customers can find online about your company which means that you need to do your best to make it look presentable and trustworthy. Naturally, […]