3 Important Steps On How To Take Charge Of Your Personal Brand

According to Wikipedia, Personal branding is, for some people, a description of the process whereby people and their careers are marked as brands. The personal branding concept suggests that success comes from ‘self-packaging’. Tom Peters confirmed the concept of a personal brand, when he wrote a post titled “The Brand Called You” for FastCompany.Com in August 1997. He went ahead to posit that “Big companies […]