3 Important Steps On How To Take Charge Of Your Personal Brand

According to Wikipedia, Personal branding is, for some people, a description of the process whereby people and their careers are marked as brands. The personal branding concept suggests that success comes from ‘self-packaging’. Tom Peters confirmed the concept of a personal brand, when he wrote a post titled “The Brand Called You” for FastCompany.Com in August 1997. He went ahead to posit that “Big companies […]

linkedin tips

Top 5 LinkedIn Tips and Tricks for Recruiters

LinkedIn is a powerful platform for recruiters to build connections with top talent around the world. Follow these five key tips to optimize your presence on LinkedIn and make the most of the world’s largest professional network. 1. It all starts with your profile Your profile is your first opportunity to build your personal brand […]

social media rules

5 Social Media Rules Every Entrepreneur Should Know

Social media can level the playing field between industry leaders and upstarts, between multinational corporation executives and small-business owners, making peers of all participants. Yet appearances can be deceiving. To borrow from George Orwell’s Animal Farm, all social-media users are equal, but some are more equal than others. So what makes the difference between a following of 500 and […]

Online Reputation

5 Common Online Reputation Management Mistakes

Customer reviews, feedback, mentions and comments are crucial for your overall Web reputation. Before you know it, they can either build your online reputation or break it to pieces. In fact, when you think about it, what your customer says about you online can already be considered as digital “word of mouth advertisement.” Priceless, right? […]

recruiting on twitter

Top 5 Mistakes To Avoid When Recruiting on Twitter

As many businesses are turning to social recruiting as a strategy, recruiting on Twitter is now a common tactic used by recruiters throughout the world. Prafull co-founder of HireRabbit says – If you’re new to Twitter or been on it for a while and wonder what will kill your twitter recruiting strategy, think about this: It may […]